Katie Kroeker – President
Owner – Pacific Ridge Landscaping Ltd.
I ask every business owner I come across if they are members of the Peninsula Chamber, and if the answer is no I list all the reasons why they should join. I have found the Chamber to be wonderfully supportive and inclusive, collegial and encouraging while working to advance the issues that matter in our day-to-day lives as business owners.
I had the privilege to serve for 4 years on the Board of Directors of a national non-profit organization, in addition to a concurrent role as liaison between the board and the leadership team.
Angus Todd – Vice President
Consultant – IG Wealth Management
Angus is a consultant with IG Wealth Management. He works mainly with incorporated individuals by planning and implementing intergenerational wealth management strategies. In his spare time, Angus is a coach of the St. Michaels University School rowing team and is a member of Alumni UBC’s leadership council.
Janine Morris – Treasurer
Partner – Hughesman Morris CPA
Janine grew up in Victoria, BC and currently works in Sidney as a Chartered Professional Accountant. After working at her accounting firm for close to 10 years, she became a partner in 2015 at what is now Hughesman Morris, CPA’s. In her role as an accountant, she works closely with many diverse clients, including several local, non-profit organizations, servicing both their accounting and taxation needs and brings this valuable knowledge and experience with her to the organization.
Janine also currently sits as the treasurer for the Intrepid Theatre Society (best known for the Victoria Fringe Festival) and the New Marine Centre Society (i.e. Shaw Centre for the Salish Sea). Being an island girl at heart, she enjoys spending her free time in the outdoors hiking, camping and boating, accompanied by her husband, Tyler, and her dog, Cooper.
Krista Sears Morris – Secretary
PaCommercial Banking – Bank of Montreal
I have worked either with business or in business for over 25 years. Most of my career has been in commercial banking with BDC in Ontario for 12 years and most recently with BMO in Sidney for 5 years. In between, I co-owned and successfully operated an independent business in Victoria for 7 years. I am passionate about business and working towards a local environment that enables growth and success.
AL Smith – Executive Director
Al is a local serial entrepreneur who started his career by launching an aerospace engineering firm before moving on to manufacturing and technology startups. Al is one of the first graduates from the Acetech CEO training program and has helped numerous companies strategically overcome challenges as a turnaround CEO, Vice President, and consultant. He has always had an interest in new technology, entrepreneurship, and the success of both business and community. Al has also supported many not-for-profits, working on boards, fundraising, and training staff.
Wendy Berke – Director
PaCommercial Banking – Bank of Montreal
Wendy is an award-winning Real Estate Agent with DFH Real Estate Ltd. and currently sits on the Community Relations Committee at the Victoria Real Estate Board. She has a background in small business ownership, having owned and operated a chain of retail stores in Alberta and BC. Born and raised in New York State, Wendy is a dual citizen of Canada and the US and loves living in Sidney. In her free time she enjoys boating with her husband Frank and their Havanese puppy Teddy.
Marc Bourdon – Director
Insurance Broker – Chambers of Commerce Group Insurance Plan
I have been closely associated with the Saanich Peninsula Chamber since the spring of 2015 as a Chambers of Commerce Group Insurance Plan Advisor. I own and operate Gravity Insurance Brokers in Sidney as I believe the Peninsula is a prosperous place to run a business and raise a family. I live in Central Saanich and was born and raised on the Saanich Peninsula.
Andrew Bradley – Director
Owner –Beacon Signs and Apparel
A well-traveled Australian, Andrew comes to the Chamber with a wealth of experience from many different industries gained from his travels around Australia, Canada and the US in what could be called a thirty-year “walkabout”.
His love of photography and writing has produced four publications and like many Australians’ affinity for the ocean, has found him a home on Vancouver Island.
As the owner of Beacon Signs and Apparel, Andrew is a passionate supporter of small business and “keeping it local” and understands the challenges faced by the small business community.
Michael Hall – Director
General Manager –Titan Boats
Michael is an accomplished business and operations leader with more than twenty-five years’ international experience driving change and delivering results in a number of senior management roles in entrepreneurial companies across industries including aerospace, telecommunications and electronics manufacturing. He lives with his wife Joanne and their three children in North Saanich.
Rod Hunchak – Director
Director – Business Development and Community Relations –Victoria International Airport
Rod joined the VAA in 2018. He came from Fort McMurray Airport Authority where he was Vice-President, Commercial. Prior to that, he spent almost 14 years at Calgary Airport Authority in various roles of increasing responsibility, his last role was General Manager – Development Services, Planning and Engineering. Rod brings a broad range of directly-related experience to the role, having had a diverse and well-rounded airport career going back to 1995 when he started working as an Operations and Maintenance Officer with Yellowknife Airport.
Joe Jensen – Director
Executive Vice President, General Manager – Wilson’s Group
Joe is the General Manager of Wilson’s Transportation Ltd., the largest charter motorcoach and sightseeing company on Vancouver Island. His career has been primarily associated with tourism, passenger transportation and hospitality initiatives. He has served on the Chamber Board for eight years and is a Past President. He sits on the Victoria Airport Consultative Committee, and is a Board Member of SportHost Victoria; a not-for-profit society dedicated to increasing the quality and quantity of sport-related events in Greater Victoria.
John Treleaven – Director
Principal – The Treleaven Consulting Group Ltd.
In August 2005 John established The Treleaven Consulting Group Ltd., located in Sidney, to provide international marketing and policy advice to public and private sector clients. Prior to moving to Sidney, he was President and CEO of the Saskatchewan Trade and Export Partnership (STEP), a P3 organization providing market research and export services to 260 Saskatchewan companies. Mr. Treleaven began his career in the Canadian Trade Commissioner Service in 1968. Postings included Sao Paulo, San Juan, Puerto Rico, London, San Jose, Costa Rica, Hong Kong, Tokyo, and Ambassador to the Philippines. In Ottawa, he served in a variety of senior positions in Foreign Affairs and International Trade. John has been on the Board of Directors since 2007.
Doug Walker – Director
Principal – Cambium Leadership Inc.
Doug is a business advisor based in Sidney. He is a Certified Management Consultant and experienced business leader, having built, led, and advised many companies across western Canada and beyond. He has been a Director of the Saanich Peninsula Chamber of Commerce since 2014, and is a Past President. He and his wife Nancy split their time between Sidney and the Palm Springs area, largely deleting wet winters from their year.